Hola from Seville!
My name is Salomé and on behalf of my team I would like to welcome you to our local branch office situated near the beating heart of Seville. We invite you to browse this site dedicated to the beautiful city of Seville and I hope to see you soon!

Brands are strongest when they move people and awaken feelings. Therefore, brands must live and, above all, must convey experiences. And precisely for that reason we support you on site in the Balearic and Canary Islands as well as on the Spanish mainland.

The maximice brand is led by our two Managing Partners, the Mallorcan Juan Miguel Caldentey and the German Markus Müller. And with great success, as the current roster of 30 international event professionals shows. Together we organise meetings, incentives, congresses and events for renowned agencies and companies from around the world. Our 360° Service – always on-brief, on-time and on-budget – is what convinces our clients.

From our head office in Mallorca we coordinate our units maximice events corporate, maximice events automotive and maximice events congress. To professionally carry out your events in Spain, we have own offices with experienced teams in Barcelona, Ibiza, Valencia-Alicante, Marbella-Málaga, Madrid as well as together with a long-time cooperation partner in the Canary Islands. That multitude of offices and our on-the-spot insider knowledge enable us to stage extraordinary events on the Spanish mainland and all its islands. Always staying true to our slogan and philosophy: AIM HIGHER. So just let us know and we can aim higher together.



Whether the foundation of Seville was really carried out personally by the greatest of the ancient heroes: Hercules, may well be questioned but even beyond its fantastic founding myth, the fourth largest city in Spain can look back on such a legendary history that any attempt to experience it becomes a breathtaking journey into the past.

From the commercial center to the cultural capital

Already in the time of the Romans the capital of Andalusia was an important trading center. The further course of history shows, that where the economy flourishes so does art, culture and science are - but as the economy grows so does its attractiveness for plunderers and conquerors. Thanks to its alternating and partial bloody past, the city shows monuments from all eras and the architectural influences of the Moors is seen throughout the old town even after the Christians conquest of the 13th century. In the particularly picturesque Santa Cruz district, narrow streets and flower-filled courtyards are surmounted by the Giralda, the belfry of the largest Gothic cathedral in the world.

The heart of Andalusian life

Although Seville is not a coastal town, it is dominated by the river Guadalquivir. Thanks to this, the streetscape of date palms, subtropical and tropical flowers is created, despite a permanently sunny dry period from April to October. And not just the plants bring color to the city. Also the "Feria de Abril", a festival, which once developed from the sale of horses and now animates the city with about 1000 tents for a week. Magnificent costumed horsemen and coachmen parade through the streets and the women of the city show up in their flamenco costumes what importance this tradition enjoys in Andalusian culture is easily observable.

The cradle of the tapas culture

There is hardly a better way to end an event day than to go from bar to bar with friends and colleagues and experience the so-called tapas-hopping and trying the local drinks and specialties there - there is hardly a better place for experiencing all of this.





  • hola@maximice-events-group.com
  • +34 971 40 51 68
  • Calle Mariano Villangómez 8
    07015 Palma de Mallorca


  • hola@maximice-events-group.com
  • +34 971 07 26 54
  • Avda. Sta. Eulalia 17, D - Ofi. 13
    07800 Ibiza


  • hola@maximice-events-group.com
  • +34 963 92 60 88
  • Calle Profesor Beltrán Báguena 4
    46009 Valencia


  • hola@maximice-events-group.com
  • +34 910 10 12 68
  • Calle Velázquez 157, 1º - Ofi. C5
    28002 Madrid


  • hola@maximice-events-group.com
  • +34 952 00 80 28
  • Avda. Ricardo Soriano 72, B - 1º
    29601 Marbella


  • hola@maximice-events-group.com
  • +34 963 92 60 88
  • Gran Via Corts Catalanes 669
    4º - 1ª 08013 Barcelona


  • hola@maximice-events-group.com
  • +34 618 22 69 32
  • Calle Levante 18 - Urb. Cho 2
    38632 Arona - Tenerife


  • hola@maximice-events-group.com
  • +34 618 22 93 27
  • Calle Luis Doreste Silva 20 bajo
    35004 Las Palmas de Gran Canaria